Data Mining Your Clicks

1. What is click data?
2. How do I get clickstream data?
3. What does data mining mean?
4. How do you think data mining can help you with your work and life?
5. How does click tracking work?
6. Is ClicData free?
7. What is clickstream mining?
8. Where is clickstream data from?
9. How do you cluster clickstream data?
10. What is data mining example?
11. What is data mining job?
12. Why is data mining bad?

What is click data?

Click Data is the aggregation of a users tracked behavior across a website in Google Analytics. Rather than multiple metrics across one row, Click Data displays one row per each click containing information like User ID, Timestamp, Source, Conversion, Revenue, and Previous URL.

How do I get clickstream data?

How to collect clickstream data

1. Customer visits a web page with his mobile device.
2. Website returns a page to render together with a tracker javascript tag.
3. The tracker code tracks events that customer is performing on his device and sends to a collector server.
4. Then those events get saved, validated and enriched.

What does data mining mean?

Definition: In simple words, data mining is defined as a process used to extract usable data from a larger set of any raw data. It implies analysing data patterns in large batches of data using one or more software. ... Data mining is also known as Knowledge Discovery in Data (KDD).

How do you think data mining can help you with your work and life?

For businesses, data mining is used to discover patterns and relationships in the data in order to help make better business decisions. Data mining can help spot sales trends, develop smarter marketing campaigns, and accurately predict customer loyalty.

How does click tracking work?

How does it work? Click tracking works by overwriting the link in the body of a message to go through our own portal before redirecting a user to the final destination. For example, if you paste a link like www.example.com/picardspersonallog, we will transform that into another unique link.

Is ClicData free?

Ready to get started? Create your free account and test all ClicData's functionalities for 15 days. Connect your data, create your dashboards in minutes and share them with your team.

What is clickstream mining?

On a Web site, clickstream analysis (also called clickstream analytics) is the process of collecting, analyzing and reporting aggregate data about which pages a website visitor visits -- and in what order.

Where is clickstream data from?

Clickstream data is usually stored on the site server and in the users' web browser. Additionally, Internet service providers and online advertisers can track and record user activity.

How do you cluster clickstream data?

Clustering the Clickstream Data

This implies that the algorithm clusters the clickstreams based on the number of actions performed by the user during the given session. In the above graph, the Y-axis denotes a unique identifier for each session. The X-axis corresponds to the total number of states changed per session.

What is data mining example?

These are some examples of data mining in current industry. Marketing. ... Banks use data mining to better understand market risks. It is commonly applied to credit ratings and to intelligent anti-fraud systems to analyse transactions, card transactions, purchasing patterns and customer financial data.

What is data mining job?

A data mining specialist finds the hidden information in vast stores of data, decides the value and meaning of this information, and understands how it relates to the organization. Data mining specialists use statistical software in order to analyze data and develop business solutions.

Why is data mining bad?

Big data might be big business, but overzealous data mining can seriously destroy your brand. ... As companies become experts at slicing and dicing data to reveal details as personal as mortgage defaults and heart attack risks, the threat of egregious privacy violations grows.